The sitemap of website is vital for search engines. The sitemaps help to get your website to rank higher in search engine results.
When your hotel website has the sitemap the search engine crawler will crawl the sitemap first. A sitemap is listed with all the important pages in it.
Therefore, a sitemap plays a vital role in a hotel website site. The hotelier can list the important pages of the hotel’s website like room types, booking page, and customer review page on the sitemap.
Understanding The Sitemap
The sitemap of the hotel website is the virtual representation of your website. It includes images, videos, and much other vital information and the link between them
According to developers.google.com sitemap is defined as:
A sitemap is a file where you provide information about the pages, video, and other files on your site, and the relationships between them. Search engines like Google read this file to crawl your site more efficiently.
A good sitemap of your website tells the search engine which page of your hotel website is important. This can include important pages, images, any file video, etc.
The sitemap is made up of XML, RSS, mRSS, or Atom10 files. The average size of the sitemap is 50MB ( un composed ) or 50,000 URLs.
If in case the size of the sitemap is large, then the user can create the sitemap index. Many people add the robot.txt file. The robot.txt files help the crawler to sail through the important pages of the website or the sitemap.
Therefore, we can say that the robot.txt file helps the crawler to visit any particular page of the website.
Types Of Sitemap Hotiler Can Create
Generally, there are two types of sitemaps used for website creation. They are the static sitemap and the dynamic sitemap
Let’s understand each type of sitemap
Dynamic sitemaps get updates automatically when any new page is added or deleted from the website.
It does not require that any person manually do the changes in the sitemap if there are any changes in the website pages.
You can make the sitemap of your hotel website by using the plugin. On the plus point, the dynamic website needs less maintenance and is high speed.
Whereas, the static sitemap needs to get updated by the website developer. This does not get updated automatically.
Once there is any change in the website, like if any page gets added or deleted from the website, then the sitemap will get outdated.
It is preferable to use the static sitemap when the webmaster wants full control of the sitemap pages.
Preferable Pages For Hotelier To Add In Sitemap
For any hotelier room booking, services like food and beverages, and event coordination. What are the best services and the happiest client saying about your hotel?
Therefore, try to show this information first to your website visitor. A search engine crawler should not leave these pages.
Hence, it is advised to add the room type page, amenities, press, blogs, latest trends, and services pages in the sitemap.
Or any other pages like important contact, insights, or podcast pages you can add in the sitemap.
Pros Of Adding Sitemap To Website
When any hotelier added a sitemap to the website they see many advantages as given below. That gives a boost in sales and an increasing number of customers.
Higher Ranking In SEO
There is no doubt that nowadays everyone searches anything on search engines like google, bing, ask.com, or any other.
So, if anyone wants to search anything about the hotel service or any other thing then your hotel website links should rank higher on the first searched page.
So the visitor can get the suggested link on the first page and top. This will increase the number of visitors to your website.
The crawler will crawl the sitemap of your website and find the searched information on your website and show them in the searched result.
Important Pages Are Not Hidden
When you include the important pages in the sitemap of the website then visitors will reach it.
Sometimes it happens that you can not show your important page on your home page or landing page, then you can add it to your sitemap.
If any data is searched then you can increase the visitor to these particular pages.
Help In Similar URL
Sometimes it happens that the two URL of your hotel website is similar. Then you can add the more important one in the sitemap. This will help the crawler to lead to the webpage.
When two are similar and a sitemap is not added it will slow down the crawler to lead to the correct webpage.
Hence the sitemap plays a vital role.
Easy And Simple Website Navigation
The sitemap helps in the website navigation. Usually, a sitemap is like the outline of the website. It will tell the crawler how the website pages are interlinked with each other.
More Traffic On The Website
When the sitemap is added to the website then we know the ranking of the website will improve. The hotel’s website link on search engines will start coming on the top searches.
Henceforth, the number of clicks on the link of your website will increase. So the traffic on the website is increased.
Improved Sales and Profit
The sales and profit of the hotel will automatically increase when the number of visitors to your website will increase.
Visitors will get the appropriate information from the suggested pages on the search engine and the bookings will increase.
Key Take Away
Hence we can say that sitemap plays a very vital role in the hotel industry. It will increase the number of customers on the website and increases the sale conversion.
Hence, it will help in brand formation.
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That’s all from “Why SiteMap For Hotel Website Is Important?
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