Hotel Bauhinia, nestled in the picturesque town of Furumi, Shinano, Nagano, is a luxurious retreat that offers a serene escape from the hustle and bustle of city life.
Surrounded by the majestic Japanese Alps, the hotel is a tranquil oasis that provides a unique and unforgettable personalized stay experience on their property.
As a winter sports enthusiast’s paradise, Hotel Bauhinia is perfectly situated for skiing, snowboarding, and other winter activities.
And after a day on the slopes, unwind in our luxurious hot springs soaking away the stress and rejuvenate your senses.
Despite its stunning natural surroundings and luxurious amenities, Hotel Bauhinia faced a significant challenge: its online presence was underwhelming, making it difficult for potential guests to discover and book their stay.
In this case study, we explore how Hotel Bauhinia leveraged QloApps to transform its operations, boost revenue, and provide an unparalleled guest experience.
The hotel industry in Japan is a notable contributor to the country’s economy, with a total of over 1.34 million hotel rooms available across the country.
The market is valued at over ¥1.4 trillion (approximately $12.7 billion USD), with a total of over 54,000 hotels.
The Japan Hotel Market is expected to grow at a CAGR of 13.30% between 2022 and 2028,
driven by an increase in tourism and economic growth. Major players in the Japanese hotel industry include Ritz-Carlton, Shangri-La, Marriott, Hilton, and InterContinental.
The average occupancy rate of hotels in Japan is around 74.1%, with peak seasons being summer and autumn.
The average daily rate of hotels in Japan is around ¥17,400 (approximately $159 USD), while the average revenue per available room is around ¥12,400 (approximately $112 USD).
Despite challenges, the Japanese hotel industry offers opportunities for growth and innovation, including new hotel developments and tech adoption to enhance the guest experience.
The absence of any social presence and reputation in the digital market was Hotel Bauhinia’s largest early-stage commercial obstacle. They desired to connect with visitors from around the globe.
For their facility, they were searching for software that could be customized to make a multi-page hotel website.
Hotel Bauhinia’s website aims to showcase its luxurious rooms, facilities, and nearby attractions.
They choose to use QloApps, a free hotel reservation system, to satisfy their requirement for a hotel website.
An entirely customisable hotel website is provided by QloApps. For hoteliers, it also offers an integrated property management system and booking engine.
Let’s find out how Hotel Bauhinia overcame its business obstacles with the help of QloApps.
Bauhinia Hotel’s website offers a luxurious online experience, displaying elegant amenities and breathtaking views, transporting visitors to its serene surroundings.
Hotel Bauhinia’s website showcases luxurious rooms, spa facilities, and city views through high-quality images and videos.
The easy-to-understand interface makes it simple for guests to explore and find the inn’s numerous conveniences.
The site’s responsive plan guarantees that it looks and works totally on work areas, tablets, and cell phones.
With Catalog Mode, the Hotel Bauhinia website changes from a dynamic booking website to an exquisite exhibition website.
presenting the opulent features and rooms of the Bauhinia in a format that is both static and aesthetically pleasing.
With the help of this tool, prospective guests can look around the hotel’s features and services without having to make a reservation straight away.
QloApps allows users to launch a multilingual hotel website. A website that supports multiple languages is easy to access for guests from all over the world.
Hotel Bauhinia used the multiple-language feature of QloApps and translated the website into Japanese and English.
With the built-in feature SEO Optimization of QloApps, the Ocean View Beach Resort website ranked better on search engines. This helps them drive more traffic to the website and increase its visibility online.
Hotel Bauhinia’s implementation of QloApps has revolutionized its operations, enabling the hotel to provide exceptional guest experiences and improve efficiency.
The customizable nature of QloApps enabled them to create a personalized hotel website for their property in just a few clicks.
By leveraging QloApps’ comprehensive hospitality technology platform, the hotel has been able to streamline operations, collect and analyze guest data, and optimize room management.
As a result, Hotel Bauhinia has seen significant improvements in guest satisfaction, revenue, and operational efficiency.