Direct Booking is a cakewalk in the travel and hospitality industry. These are mainly made on booking websites or any other direct booking channels.
In this blog, we are here to understand the Role and benefits of Direct Booking how they work, and What is the need of the user-friendly Booking Engines in the hotel Industry.
Role Of Booking Engine to Increase the Hotel’s Direct Booking
A Hotel Booking Engine is a gadget that appears on a hotel’s websites and different social media platforms which is used by travellers so that they make their reservations online.
Booking Engine Plays a very important role in increasing the Hotel’s Direct Booking and these are discussed below briefly.
- If the Booking Engine is user-friendly then it will help in the increasing number of the Hotel’s Direct Booking.
- It provides a Simple UI interface to the guests which attracts them users to visit the websites.
- It helps generate extra revenue as customers always look for the extra stay at your location.
- If the hotel management provides better services in their booking engines then the customer will visit your website again and again.
- Personalization options in your Hotel Booking Engine help in increasing the direct bookings of your Hotel.
- It does not allow any of the third-party travel agents or any Online Travel Agencies (OTAs) to be involved in this process which connects the guest to the seller directly.
Booking Engines are also connected with the Channel Manager. This will increase your Direct Bookings from different social media platforms.
How Does Booking Engine Work for Direct Bookings?
An Online Booking engine works by inserting into your hotel website and letting secure online reservations made through the site. The data is then passed onto your property management system so you can access and manage the bookings from your end.
Booking Engines are used by the guests so that they can directly book their rooms online and get the prices and availability information of the room on the booking engines.
Customers can contact the seller directly by phone calls, from the company’s website, emails, etc. Direct Bookings are gaining more popularity in fields like hotels or airlines.
Booking Engines sends you mail and notifications to both hoteliers and customers. All the Booking Engines Normally work with some of the steps involved which are discussed below.
- First, you have to enter your information according to your requirements.
- Then your guest will visit your site and book a room.
- Remember to always update the availability of the rooms.
- Automatic emails will be sent to the guests.
- At last promo codes and coupons will be sent to the guests.
Frontend is the customer’s part from where the customers can book their rooms according to their needs.
The backend is the hotelier’s part from where they manage, book, set up, edit, and review the reservations.
Booking Engine provides you with some of the benefits which are discussed below.
Benefits Of Direct Booking
Direct Booking offers several advantages over the bookings made through third-party booking agents.
Lower Prices
It gives the customer the advantage of lower prices by applying sales occasionally and by providing coupons.
Cancellation Policies
If someone wants to cancel their reservation due to any reason, it provides more flexibility with the cancellation policies.
Better Services
It provides better services to your customers like they can compare the rates of the different rooms, can check the availability as well provides customers with special offers.
Customization
Customers can change the bookings directly from the front without any of the additional charges and also the admin can make changes from the Backend.
Brand Awareness
This helps you to increase your brand name as everyone will able to see your brand on the software.
Access Data
Hoteliers as well as admin can access the data of the customers.
Why Hotels Need A User-Friendly Booking Engine?
For every Hotel, guest and their needs are their priority so according to their needs they always try to make their management and services best for their guests.
And the Booking Engine is one of those services.
The Booking Engines should be User-Friendly so that user can meet their requirements easily.
A User-Friendly Booking Engine makes the process of bookings fast, efficient, and easy for the guest to use.
The Search Engine in the Booking Engine websites provides a user-friendly Search Interface so that guests can search their travelling and hotel location according to them.
Also, they can compare the rates, and check the real-time availability and options of the rooms with the other available rooms.
The User-Friendly Booking Engines have the best customer service option for those customers who have any queries and have problems regarding reservations.
Conclusion
In this blog, you have gained some information about the Benefits of Direct Booking and why Hotels need a user-friendly Booking Engine.
It is important to know how Booking Engines and their advantages for the hotel’s direct booking are so important in this competitive sector so that you can enhance your abilities to sell more rooms directly.
Get In Touch With Us!
If you are looking for Software for your Hotel then, I suggest QloApps- A Free Hotel Booking Software
If you have any suggestions for us, kindly share them on the QloApps forum
For any technical assistance, kindly raise a ticket.
Be the first to comment.